This essay also compliments a previous one on operating, from How About We co-founder Aaron Schildkrout, now at Uber, who also wrote about his experiences.
Here are the reasons usually given for why investors don’t do dating: Let’s break it down.
Built-in churn Churn sucks, and the better your dating product works, the more your customers will churn*.
Every churned customer is a new customer you’ll have to acquire just to get back to even.
How do you get to know someone without being nosy or rude?
And how do you figure out how a person feels about you — or tell them how you feel about them — without either of you feeling uncomfortable?
I checked the website Eater for its Heat Map, which includes new, tasty restaurants in the city. The stunning fact remained: it was quicker for my dad to find a wife than it is for me to decide where to eat dinner.