(1964) The effects of anticipated dissonance on pre-decision behavior.
Journal of Experimental Social Psychology, 1, 184-197.
It was proposed that an individual would most often expect to date, would try to date, and would like a partner of approximately his own social desirability.
In brief, we attempted to apply level of aspiration theory to choice of social goals.
Both experiments found support for the principle of matching in social choice.
This support was obtained, however, not just under conditions in which rejection was presumably salient but for all conditions of choice. ABSTRACT: We evaluated five competing hypotheses about what predicts romantic interest.
targets) talking about themselves, and responders rated the targets' traits and their romantic interest in the target.