Online dating (or Internet dating) is a system that enables strangers to find and introduce themselves to new personal connections over the Internet, usually with the goal of developing personal, romantic, or sexual relationships.
An online dating service is a company that provides specific mechanisms (generally websites or applications) for online dating through the use of Internet-connected personal computers or mobile devices.
Christian Rudder, president of Ok Cupid, is the guy who digs up the numbers from the millions of people using his free dating site.
In his book, “Dataclysm,” he points out that who we want to be and who we really are can be two very different things.
Such companies offer a wide variety of unmoderated matchmaking services, most of which are profile-based.